Devicedesk was formed when colleagues Anthony Stevens, Joe Savoria and Greg Rudakov got together to build a software company that reflected their individual perspectives, and experience within the IT industry. Originally pitched as an ‘online shopping portal for IT departments’, Devicedesk went on to find its market-fit in automating the B2B buying/selling experience for some of Australia’s most well-known companies.
“As IT customers, we experienced the pain of ordering business products in contrast with the consumer world. We thought, there must be a more effective way to engage with our IT suppliers when it comes to ordering products and managing service requests. We created Devicedesk to revolutionise the ordering experience for the B2B customer.”